ARA PLAZA RETAIL PARK

In the development of shopping centers, the name and visual identity represent a key tool for positioning. We created the name and logo for the Ara Plaza retail park in Aranđelovac, with the aim of establishing a clear and modern identity that lays the foundation for a brand that is easily recognizable, functional, and sustainable in the long term. Throughout the naming and visual identity design process, the focus was on: – clarity of communication, – applicability in a retail environment, – connection with the local context and everyday consumer habits. The result is an identity that supports the further…

THE BODY SHOP EVENT

For The Body Shop, our team designed an event that combined art, nature and emotion – transforming four hotel rooms into spaces inspired by the brand’s new collections. Each has become a small universe for itself, an invitation to travel through the senses and memories. In one room, we breathed in the scent of shea butter and heard stories about the distant countries from which it comes. In the second, we immersed ourselves in the tranquility of a spa oasis, surrounded by the sounds and notes of essential oils. The third took us to a spring garden full of raspberries…

ORANGE STUDIO IS A SUPERBRAND 2024–2025!

It is with great pride and gratitude that we announce that Orange Studio is the winner of the prestigious Superbrands 2024-2025 award in the Marketing and PR agency category! This title doesn’t just belong to us — it belongs to all the clients who had the courage to step outside the „safe zone“, to all the ideas that pushed the boundaries, and to every moment in which we chose substance over form. We thank the Superbrands team for this recognition, which reminds us that courage and freedom in creativity is not only our philosophy — but a value recognized by…

YOUR 5 MINUTES

With great enthusiasm, we created a 360° campaign for Tvojih Pet Minuta – Apricot Donut, blending creative design, illustrations, and packaging into a unique story that captures the rich flavor of this sweet treat. Every aspect of the campaign was crafted with attention to detail—from the playful illustrations, which visually convey the freshness and warmth of apricot, to the packaging design, which highlights the product’s appeal and invites indulgence. This campaign encompassed all key elements, delivering a comprehensive communication strategy, seamlessly integrating digital and offline presentation. And while working on creative solutions, inspiration inevitably had to be tested—through tasting! With a smile, we admit that donuts…

Balkan ekspres

For the premiere of the musical „Balkan Ekspres“ at the Theater in Terazije, we had the opportunity to give our creative contribution to this great project! We were in charge of the visual identity and all graphic solutions of promotional materials – from posters, through digital visuals, to all the details that accompanied this campaign. Inspired by the legendary film classic and exciting story, our team wanted to capture the spirit of the era and adventure, but also to bring the freshness and energy of the musical. Working on this project was a real creative ride – from the first…

Analogna mala dela

In the era of digital communication and busy life, we often forget about the small moments that make life special. Through a series of visually striking outdoor solutions, we remind you of the value of human contact, patience and kindness. We ask important questions about our everyday life: Who did you smile at today? Who did you listen carefully to yesterday? How many times have you said „good morning“ today? When was the last time you were patient? We invite all of us together to stop, look around and pay attention to the precious moments we share with the people…

Alma Quattro „Forgotten Primer“

At the end of the year, we created the „Forgotten Primer“ campaign with great pleasure, which represents a significant CSR project that reminds us of the fundamental values of our society. This initiative was created in cooperation with our long-time client Alma Quattro and our gallery O3ONE Art Space. Our aim was to emphasize the importance of returning to the essential principles that are crucial for the well-being of the community. For us, „Forgotten Primer“ is not only a marketing campaign, but also a call to social responsibility. It reminds us all of the values to which we should return…

Ben Akiba

Laughter is a universal language that erases all borders, and at this festival there is never too much of it – just like Ben Akiba’s mustache is never enough for all lovers of good comedy. The campaign we did for this festival is characterized by a minimalistic and retro approach to design. For the key symbol, we created a stylized mustache that serves as a recognizable symbol of comedy and a link to the name of the festival. We created this campaign with joy and enthusiasm, inspired by the ten-year tradition of laughter and positive energy of the Ben Akiba…

Cover page of the book „Under someone else’s sun“

We had the honor of collaborating with Miodrag Miša Majić on designing the cover of his new book „Under someone else’s sun*“. This book, published by Vulkan publishing house, brings a deep story about human suffering and hope, which we tried to convey through the visual identity of the cover. Our inspiration for the design came from the very essence of the story, which takes place in the uncertain waters of life. Through a minimalist approach and symbolism, our goal was to convey to the readers the atmosphere and emotions that the book carries. We thank Miodrag Majić and Vulkan…

MASKKING

Maskking, the world-famous brand of electronic cigarettes, has become our new client. For Maskking, we created a comprehensive 360° marketing campaign focused on their new peach and grape flavor. Maskking, founded in 2015, is known for its compact and easy-to-use vaping devices that have won the hearts of tens of thousands of users around the world. Our campaign is designed to highlight the innovation and quality of Maskking products, especially their new refreshing taste that combines juicy peach and sweet grapes. Through this 360° campaign, we used various marketing channels to effectively promote the new Maskking taste and further strengthen…